Australian Businesswomen's Network

Australian Businesswomen's Network
  • Google Adwords Marketing
  • 2014 Businesswomen's Hall of Fame - Maggie Beer
  • On-Demand Learning
  • Entrepreneurs Roundtables
  • Introducing: New one-on-one mentoring service from the Australian Businesswomen’s Network
  • Boost Your Business Skills - Online Courses

Upcoming Events

Brisbane Entrepreneurs' Roundtables

Entrepreneurs' Roundtable - Brisbane

Have you thought about the future direction of your business lately? Seek advice from those who know what they’re talking about - your peers and other business professionals.  The Entrepreneurs’ Roundtable focus sessions are  a great opportunity to connect with like-minded, passionate and successful businesswomen in a supportive, non-competitive environment. "Too often business owners get [...]

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Learn good financial management with the Small Business Finance Course

Small Business Finance Course

When it comes to business, money really does 'make the world go 'round'. Managing your cash flow and your accounts properly is as important as getting new business. Even if you choose to hire a bookkeeper to manage your books, understanding the fundamentals of good financial management will put you ahead of the game.   [...]

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Melbourne Entrepreneurs' Roundtables

Entrepreneurs' Roundtable - Melbourne (Morning)

Have you thought about the future direction of your business lately? Seek advice from those who know what they’re talking about - your peers and other business professionals.  The Entrepreneurs’ Roundtable focus sessions are  a great opportunity to connect with like-minded, passionate and successful businesswomen in a supportive, non-competitive environment. "Too often business owners get [...]

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Sydney Entrepreneurs' Roundtables

Entrepreneurs' Roundtable - Sydney (Afternoon)

Have you thought about the future direction of your business lately? Seek advice from those who know what they’re talking about - your peers and other business professionals.  The Entrepreneurs’ Roundtable focus sessions are  a great opportunity to connect with like-minded, passionate and successful businesswomen in a supportive, non-competitive environment. "Too often business owners get [...]

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Latest Articles

Creating the perfect customer profile

Do you know the perfect customer for your business? As award winning management consultant Wendy Fogarty explains:  “Imagine you’ve got a big pond and there are lots of fish in there. It’s about identifying which ones are the big juicy fish that you would like to have more of.” To create strategic marketing approaches and [...]

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Four things you need to know about a market analysis

Market Analysis is an important indicator of how well a business is doing in the marketplace compared to its competitors.   A Market Analysis can be used to identify the potential of your business by ascertaining: Size of the market Different segments of the market Competitor analysis Client/customer profiles Trends   The result of the [...]

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How to approach a competitor analysis

The competitor analysis simply looks at what your business’ competitors are doing in the marketplace. More specifically, an analysis provides insight into how the activities of competing businesses on your radar compare to your own business activities. This offers an indication of what your unique selling niche is in the marketplace, and you can market [...]

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How to use social media to build relationships with the media

Building relationships with the media is important to the success of your PR activities. By getting to know journalists and what they write about, you can improve your chances of successfully pitching to them.  When a journalist is familiar with your business and what you are an expert in, they are more likely to come [...]

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More Small Business Resources

Member of the Week

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Lisa Green

Career Matters

Lisa is a talented, experienced and enthusiastic life & career coach, educator, guest speaker and facilitator of the EAT CAKE-AN INSPIRING WORKSHOP FOR WOMEN program. EAT CAKE is a fun and thought provoking workshop designed to stimulate and challenge women and encompasses techniques that inspire personal learning, empowerment and growth. Lisa's style is 100% passion and commitment. There is no question that this is a woman with purpose and intention. The principles of accelerated learning are blended with an energetic facilitation style that results in a huge amount of new insight and wisdom for participants. Lisa believes that women have the power to transform the world as we are intelligent, strong, vibrant, supportive and giving. Lisa is an inspirational speaker and an expert on performance and relationships in the workplace. She loves to partner with event organisers, HR Managers and Learning and Development professionals to create a conference that not only gives delegates great entertainment, but also leaves them with practical actions and ideas to implement. Lisa’s style of communication is thought provoking, humorous and practical. She works extremely hard to ensure that all key notes contain the right ingredients of stories, models and implementation ideas. This leaves listeners feeling confident about the ideas shared and how to utilise them when they return to the office. Topics that Lisa speaks on include: *Creating Balance from the Inside Out * Introduction to Positive Psychology * Influence, Engagement and Relationships * Resilience and Change *Thinking Your Way to Less Stress *6 core drivers for Efficiency and Productivity Workshops We offer half or full day workshops and can tailor a workshop specifically to meet your needs Advancing your Career More than a Manager - Essential Coaching Skills for Leaders Navigating Change Developing Resilience Dynamic Female Leadership Re-energising and Re-engaging the Workplace Work - Life Flow

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Latest herBusiness Blog Posts

How to Launch a Limited-Time Social Media Campaign

Suzi Dafnis

In this post, I’m going to present an example of a blog campaign we did called 30 Days to a Great Career. It proved to be a great campaign for community engagement and content marketing. While we focused on career, a similar campaign can be run on any area relevant to your business.   The [...]

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What to Do if an Employee is Suspected of Stealing from You

Natasha Hawker

I suspect that this is a subject rarely discussed publicly amongst fellow business owners for fear of 'loss of face'. Other reasons include client security breaches and reputation, but I can tell you that at least 10% of my clients have experienced employee-conducted fraud, amounting to almost a million dollars. One client had a 'friend' [...]

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New Review of Small Business Taxation

Victoria Taylor

The Australian government has announced a review of the tax impediments facing small business. To be undertaken by the Board of Taxation, the review will identify features of the tax system that prevent small business reaching their commercial goals.   Specifically, the Board of Taxation will determine: Business and the broader community’s perspectives on issues [...]

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Social Media Ideas

Social Media Networking Strategies

Liz Lynch, author of Smart Networking, explains how to leverage social media for networking and how to maximise your networking results and minimise effort. Plus, Cat Matson and Suzi Dafnis share what's new in the world of social media and cool tools and resources.     Mentioned in episode: Obama Becomes First Candidate to Accept [...]

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ABN Member Spotlight

Member prunes costs with a view to a brighter future

Congratulations to Australian Businesswomen's Network member Sharon Williams on the full-page photo and article that appeared in the Sun Herald on 16 November. The article, which appeared in the My Small Business section of the paper, explained how Sharon and her team worked together to plan a 30% cut in costs. "We poured our business [...]

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Small Business Tips

Pinterest for Business: How to Increase Website Traffic and Promote Your Brand

Pinterest - It's the social network EVERYONE is talking about. Christina Butcher of Hair Romance tells us how she Pinterest to drive website traffic and to promote her business.         Mentioned in episode pinterest.com Pinterest Hits 10 Million U.S. Monthly Uniques Faster Than Any Standalone Site Ever -comScore Five Ways Brands Can Leverage [...]

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