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Twenty years after launching successful designer stationery name that bares the founders names, Corban & Blair owner Gillian Corban is still passionate about the stylish niche products that pioneered an industry.
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Use these five quick tips and get motivated, get active and start taking the steps toward building your success this year. Look at ways to re-evaluate and re-use the information and resources that already exists within your business to renew and increase sales.
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If you give in and offer a bargain price to nab a prospect, you give up a bit of your professional integrity and stumble into an ethical grey area (What about all those clients who never got a deal?) Lindsay Berger has developed some standard lines to deliver when pricing is challenged.
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Client referrals can be one of the best sources of leads, and cost you nothing out of your marketing budget. So if you're looking for ways to increase sales without costing you anything, then read on for tips to set up and run a successful ongoing referral campaign.
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When you know the personality of your prospects you can prepare your sales proposals in the communication style of the listener; who may be either introverted or extroverted, then your chances of success in winning business will improve.
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Mentor Kris Spasojevic discusses how being part of the MentorNet mentoring program helped her focus on how to better categorise her customers to improve sales in her business. Her mentoree Mary Petherick discusses how her sales increased by learning how to balance her time and tasks.
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With the economy changing the game of business for many small businesses, a focus on sales and viability is more important than ever before.
So, what can you do to maintain sales?
New articles in this issue of the newsletter plus our Know-How Now! webinar later this month are just one place to begin.
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Sales Success Webinar
National - 29 April 2009
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Email Liaisons
National - 20 May 2009
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Make the Most of Your Membership
National - 27 May 2009
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