BOOKED for Lunch - Content Rules

Create Killer Content and Ignite Your Business

by Ann Handley and C.C. Chapman

About this Webinar

Blogs, YouTube, Facebook, Twitter and other publishing platforms are giving everyone a "voice," including organisations and their customers. So how do you create the bold stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? How do you attract the right audience? How do you create content that converts? What is the best way the most popular tools to get the greatest results?

C.C. Chapman, co-author of Content Rules - How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business was our guest at BOOKED for Lunch - Free Webinars with the world's leading business authors and thinkers.

About the Book - Content Rules

Content Rules equips you for online success with a one-stop source on the art and science of developing marketing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online-and using them to establish credibility and build a loyal customer base.

Learn the art of storytelling and the science of journalism
Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others
Leverage social media and social tools to get your content and ideas distributed as widely as possible
Written by the Chief Content Officers of marketingprofs.com

Boost your online presence and engage with customers and prospects like never before with Content Rules.

Get your copy of Content Rules from Booktopia today and save.

About the Authors

Ann Handley

Ann Handley (annhandley.com) is the Chief Content Officer of Marketing Profs, a rich and trusted resource that offers actionable know-how to its 365,000 subscribers. As a thought leader and writer with a passion for good content, she writes and blogs extensively about online business, marketing, and sometimes just life.