Speakers
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Teena Corbett Director of Small Business Services, American Express |
Profile:
Teena has worked for American Express for the past five years in strategic marketing roles. Teena manages the marketing strategy, product development, and customer engagement for the small business team, which delivers tailored products in both the Australian and New Zealand markets.
With over 17 years of marketing experience under her belt, Teena has seen the marketing industry go through significant change, which she believes has accelerated with the rapid uptake of social media. Before her role at American Express, Teena worked with various high profile clients and household brand names during her time in dedicated marketing agencies. Passionate about sport, she also counts sports marketing as amongst her strengths and has worked for various sporting organisations.
American Express carries out regular research to investigate the behaviour of customers to understand its own customer base better and provide insights for American Express Merchants. Research results consistently highlight the potential of online marketing.
Connect with Teena
Email: teena.e.corbett@aexp.com
Website: www.amexforbusiness.com.au