Speakers

Laurel Papworth Social Media Strategist

Profile:

Laurel Papworth runs a consultancy specialising in educating companies in how to maximise value from social networks, user generated content and web 2.0 technologies.

Laurel has been a virtual communities/online Community/Social Network consultant since 1989 when she was involved in Twin Peaks IRC and Usenet groups online. For the last decade, Laurel has been running virtual worlds and MMORPGs as a game moderator, forum admin, customer service manager and marketing consultant. Laurel has a patent in social network currencies and is considered a leading social media monetization strategist worldwide.

Since 2005, Laurel has been teaching social media classes, including at the University of Sydney, has advised projects such as Interactive (social media) Emmy award winning Scorched.TV and recently went to Saudi Arabia to work on the iMatter Project for Middle East Broadcasting, teaching Arabic women how to blog and use social media to gain a “voice”. She also runs workshops on Government 2.0 on their social media strategies in Asia.

Laurel is currently in top Power150 bloggers for Marketing and Media worldwide, as collated by the global Advertising Age magazine. She is a popular keynote speaker around the world, recently returning from a Portugal keynote, and her books and courseware are available for download under Creative Commons Licence from LaurelPapworth.com.