BOOKED for Lunch - Power Friending: Demystify Social Media

Wednesday, 22 September 2010

When it comes to social media, whether it's Facebook or Twitter or the latest video blog, the tools evolve quickly, the rules change rapidly, and the technology feels more and more complex. But making social media work for your company doesn't have to be complicated or expensive. In Amber Mac's compact yet thorough guide, Power Friending: Demystifying Social Media to Grow Your Business, she shows you how to effectively harness the online world to grow your business.

Join us on 22 September when Amber Mac takes part in BOOKED for Lunch - Free Webinars with the world's leading business authors and thinkers.

BOOKED for Lunch Details:

Power Friending: Demystifying Social Media to Grow Your Business - National

Date:
Times:
Venue:
Price:

Wednesday, 22 September 2010
12.00pm to 1.00pm AEST approx. (Check your timezone.)
Webinar, from the comfort of your home or office.
Free

Note: You will need internet access to participate in this GoToWebinar. Call costs may apply if you do not use VoIP (Voice over Internet Protocol). Learn more about GoToWebinar.

Power Friending - About the Book

Power Friending: Demystifying Social Media to Grow Your Business - National

Whether you're a blogger, a small company, a well-known global enterprise, or an aspiring queen of the Internet, Amber Mac shows how to make the most of social networking tools, including:

Targeting the right networks
Feeding and seeding a community
Authentically engaging with customers and fans
Managing your online friendships on a daily basis and on a budget

This isn't a book of abstract theories or complicated strategies. Mac writes from personal experience: she built a huge fan base through social networking. She also draws on real-life and up-to-date examples to give you the information you really need in order to establish and maintain credibility and meaningful relationships online.

Order your copy of Power Friending from Booktopia today and save.

About the Author - Amber Mac

Amber Mac

Amber MacArthur is a new media consultant, speaker, author, and journalist. As co-founder of agency MGImedia.ca, her team has managed social media initiatives for Tony Robbins, Canada Goose, Rogers, the American Dental Association, among other organisations. She is also an exclusive speaker with The Lavin Agency where she keynotes dozens of conferences across North America every year. As a new media journalist, she currently hosts Webnation on CP24, commandN.tv, and net@night with tech guru Leo Laporte. Amber's book, Power Friending: Social Media Strategies to Grow Your Business, is now in stores.
Read more about Amber Mac.

Steve Chen, Co-founder of YouTube

Amber provides a sweeping yet detailed look at the correlation between marketing and social media in the online world. With few equals, Amber has and continues to demonstrate a keen insight towards the continually evolving fabric of the social web.

Gary Vaynerchuk, WineLibrary.TV, Author of Crush It!

Amber is one of those rare people that actually lives this social movement and I don’t know about you but I like listening to people that ‘LIVE IT’ more than people who read about it.

Jeremy Gutsche, Chief Trend Hunter at TrendHunter.com,
Author of Exploiting Chaos

Social media is here to stay, and Amber Mac’s Power Friending is the ultimate guide for all those looking to understand (and profit) from our highly connected future.

Guy Kawasaki, Co-founder of Alltop

It pays to have friends in high places, and Amber is in a very high place in social media. She might not be your friend, but her book is as good as it gets.

Kevin Rose, Founder of Digg & Revision3

Amber took the time to deconstruct Digg and give me valuable webusability advice when we were a tiny 3 person company. She also introduced me to the then small blog ‘TechCrunch’ years before it became mainstream. I always enjoy chatting w/Amber as she understands social media and where things are going.

About the BOOKED for Lunch Webinar Series

The BOOKED for Lunch webinar series are free lunch-time webinars that feature bestselling business authors and thinkers. Presented by the Australian Businesswomen's Network and GoToWebinar, these events are open to men and women who seek to expand their business education and to be inspired by thought leaders who will present new trends, big ideas and pose thoughtful questions. To participate, all you need is access to the internet. So, book yourself in for the next BOOKED for Lunch series and get ready for some powerful food for thought.

What is a webinar?

A webinar is a web-based seminar. To participate, you need internet access. Instructions will be sent to you on receipt of your registration. This webinar is brought to you by GoToWebinar, Web events made easy. Visit GoToWebinar and start your free 30 day trial today.

What's Next?

Register through our secure online shopping system. Upon registration, you'll receive confirmation of your attendance. If you have any questions, you can send us an email or, call 1300 720 120.

IMPORTANT - LIMITED SPACES ON THE DAY
Your registration today indicates your intention to attend. This event is a free event. We therefore expect a percentage of those that register to not attend on the day. With this in mind, the ABN/Citrix GotoMeeting will oversell the event. We recommend you login early on the day (lines will open approximately 15 minutes before the webinar commences) for the best chance of securing your place. In the event that you arrive at a time when the capacity has been reached, you will not be able to attend the live session. You will, however, be sent a link to the recording of the webinar.

*All prices are per person, in AUD (unless stated otherwise) and include GST where appropriate.