BOOKED for Lunch - The Referral Engine with John Jantsch
Get your customers to do your best marketing for you.
Humans can't help but recommend goods and services to others - it's an instinct wired deep in the brain. In his new book, The Referral Engine, small business guru John Jantsch shows how you can tap into that hardwired desire. With word-of-mouth referrals tipped to drive marketing in years to come, his advice couldn't come at a better time.
As the focus of marketing shifts from glitzy campaigns to referrals, it's time for you to take action. It is no longer an option to believe that whether customers refer you is entirely out of your hands. Re-energise your approach to marketing and ensure the flow of new customers to your business by harnessing the power of referrals.
Join us on 23 November 2010 when John Jantsch takes part in BOOKED for Lunch - Free Webinars with the world's leading business authors and thinkers.
Your Speaker:
John Jantsch
Duct Tape Marketing
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John Jantsch is the author of the book and blog Duct Tape Marketing. His blog was chosen as a Forbes favorite and his podcast was called a “must listen” by Fast Company. He is the featured marketing contributor to American Express OPENForum and he speaks at American Express, Intuit, Verizon, HP, Citrix and other organisations. His views on small business are often cited as a resource in publications such as the Wall St. Journal, New York Times and CNNMoney and he has appeared on MSNBC. He lives in Kansas City.
Read more about John Jantsch. |
About the Book:
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The Referral Engine
Offering a plethora of fresh and realistic ideas, The Referral Engine is an inspirational step-by-step guide to harnessing the power of referrals in an evolving business climate. The latest masterpiece from John Jantsch, it's a budget savvy and forward thinking take on traditional marketing. A must-read for anyone whose business could benefit from a steady, increasing stream of A-list, high quality referrals.
 Order your copy of The Referral Engine from Booktopia today and save. |
About the BOOKED for Lunch Webinar Series:
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The BOOKED for Lunch webinar series are free lunch-time webinars that feature bestselling business authors and thinkers. Presented by the Australian Businesswomen's Network and GoToWebinar these events are open to men and women who seek to expand their business education and to be inspired by thought leaders who will present new trends, big ideas and pose thoughtful questions. To participate all you need is access to the internet. So, book yourself in for the next Booked for Lunch series and get ready for some powerful food for thought.
Read more about the BOOKED for Lunch webinar series.
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*On receipt of your order, you will be sent a link to watch this webinar
