Unpacking A Unique Business Model
Susan Williams
Susan Williams is the founder of award-winning business The Finishing Touch. Enjoy this In Her Shoes interview!

Susan Williams is the founder of award-winning business The Finishing Touch.

From modest beginnings 16 years ago, The Finishing Touch now employs more than two hundred casual staff nationally, and has a franchise in New Zealand. It has been independently recognised with more than 20 major industry and government awards.

In this video interview we discuss:

  • How Susan has differentiated her business, The Finishing Touch, from competitors
  • The strategies Susan uses to manage over 200 casually-employed staff
  • Why employing mature aged people has proved to be a winning formula and
  • The challenge of having such a wide network of operation, and how technology helps overcome this

Enjoy this interview with Susan Williams.



More about Susan Williams

Susan Williams did not have an ideal or classical educational background – leaving her local High School in 1976 after Year 10, with no tertiary education. Her parents also separated when she was young. Consequently, Susan’s education from an early age came from ‘real world’ experiences, working a variety of jobs, starting as a sales clerk in the wine industry.

In January 1995, Susan took her idea for a ‘home unpacking service’ and started a part-time, home-based business The Finishing Touch. She hired her sisters and mother as her first employees, and set about providing home unpacking and set-up for busy corporate executives.

Since inception, more than 50,000 assignments have been performed in Australia, and the range of services expanded to include packing, unpacking, home organising and relocation advice.

The Finishing Touch is widely acknowledged as one of the largest and most successful mature age employers nationally with dedicated staff who are known for their exceptional client service and continual innovation.

Connect with Susan

Phone: 1300 367 269
Email: susan@ftouch.com.au
Websites: www.ftouch.com.au
LinkedIn: Susan's LinkedIn Profile




About the In Her Shoes series

In Her Shoes is a regular video series presented by the Australian Businesswomen's Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically.

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