Corrie McLeod, Managing Director of Espresso Communications, is a skilled public relations professional who brings a fresh approach to the industry.
She has a keen interest in social media and ensures that the PR strategies for Espresso’s clients are extended to include online communities and influencers.
The degrees of separation between small business and customers has decreased, and small businesses can now engage directly with their community.
In this interview we look at:
- How Social Media has changed the public relations landscape
- How business can take advantage of these changes
- How social media can compliment your overall business objectives
Enjoy this interview with Corrie McLeod.
About Corrie McLeod
Corrie McLeod is Managing Director of Espresso Communications, a boutique public relations agency with many years experience within the business technology environment. Corrie is a creative thinker, skilled at collaborating with clients to develop PR strategies that map specifically to business objectives. With a keen interest in social media, Corrie has a good grasp of the evolving communications landscape and has spoken at a number of conferences about how organisations can better use social media technologies.
Corrie has worked with a broad range of technology clients including Sophos, Integ, LogMeIn, Bang The Table, Headshift, TechnologyOne, Legend, IDG, Interactive Games and Entertainment Association and Microsoft Australia.
In 2008 and 2009, Corrie was a finalist for the Best PR Professional Award by the IT Journalism community. She has a Bachelor of Arts from Swinburne University and an Advanced Diploma in Business Marketing (Public Relations) from the Royal Melbourne Institute of Technology. Corrie is a Member of the Public Relations Institute of Australia and the Australian Businesswomen’s Network.
Connect with Corrie
Phone: 02 9909 1138
Website: espressocomms.com.au
Twitter: twitter.com/espressocomms
Corrie McLeod was our guest speaker in the 23 June StartUp Success webinar Public Relations in a Social Media World.