Published: 9 December 2010
Fair Trade Finds Fans In Australia - Video Interview
Jacqueline Arias
Jacqueline Arias is founder of República, Australia’s only 100% Fairtrade and Organic Coffee Company. Her mission is to make Fairtrade an every day choice at supermarket checkouts all over Australia.

Jacqueline Arias is founder of Republica, Australia's only 100% Fairtrade and Organic Coffee Company. Her mission is to make Fairtrade an every day choice at supermarket checkouts all over Australia.

In this video interview we discuss:

  • What inspired her to quit her job and get involved with the Fairtrade movement
  • Her experience breaking into a close-knit, male-dominated industry, where her goal of finding quality, Fair Trade coffee was considered an impossible feat
  • How she has ensured growth by enrolling Australia's biggest chains in her vision, in an environment were success relies on partnerships and distribution.
  • How she found the courage to take the plunge, mortgage her house and risk everything, in pursuit of her mission

Plus, Jacqueline passes on the lessons she has learned to others considering to take the risk and start a new business.

On Tuesday, 7 December 2010 the Sydney Morning Herald's Short Black column reported:

Drinking chocolate from Jacqueline Arias's Sydney-based Republica Coffee will be in the gift packs at the "Oprah House"
when Oprah Winfrey hits town. Arias pitched her product direct to the US chat show queen's people, beating many Australian firms wanting a place.

Congratulations Jacqueline. We hope this opportunity opens up new doors for Republica Coffee.

More about Jacqueline Arias

Jacqueline Arias established Republica five years ago, after witnessing the effects of the existing trade programs in her native Columbia.

Always a leader, never a follower, Republica put the first Fairtrade Organic coffee and drinking chocolate on Australian supermarket shelves. They were voted Sydney's best Fairtrade business in 2009.

Today, Republica has built relationships with organisations such as Jetstar, Westpac and Virgin. Grab Republica at your Coles and Woolworths for the best tasting Fairtrade organic goodies at home, at work or on the run.

Connect with Jacqueline

Phone: (02) 9700 7755
Website: Republica Coffee Website
Email: Email Jacqueline
Twitter: @republicacoffee
Facebook: Republica Coffee

About the In Her Shoes series

In Her Shoes is a regular video series presented by the Australian Businesswomen's Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically.

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