Valerie Khoo is a journalist, author and entrepreneur who founded the Sydney Writers’ Centre - Australia's leading centre for writing training. Valerie is also a small business commentator for major media in Australia.
Valerie Khoo is a journalist, author and entrepreneur who founded the Sydney Writers’ Centre - Australia's leading centre for writing training. Valerie is also a small business commentator for major media in Australia. Her popular Enterprise blog appears in the online news sites for Sydney Morning Herald, The Age, WA Today and Brisbane Times.
In this interview we discuss:
Why good writing is an essential part of doing business
How social media writing differs from other writing
What small business needs to be doing right now to be successful
Why your business voice needs to be clear and concise
How Valerie runs a big team without having a big staff
Enjoy this interview with Valerie Khoo.
About Valerie Khoo
In 2010, the Sydney Writers' Centre won the NSW Telstra Business Awards Micro-business of the Year. In 2009, it was named by Dell as one of the 10 most innovative small businesses in Australia.
With a passion for building online communities, Valerie has transformed the concept of the traditional cottage writers' centre into a dynamic community of aspiring writers from all over the world. In addition to its flagship habourside premises, thousands of students participate in courses which include creative writing, magazine writing, business writing, travel writing, novel writing, grammar and punctuation, media releases and much more.
With a Bachelor of Economics (majoring in accounting) and a Graduate Diploma in Communication (journalism, public relations), Valerie began her career at PricewaterhouseCoopers before joining a national public relations firm. She has worked at three major publishing houses – ACP Magazines, EMAP and Pacific Magazines – including three years in Singapore.
In Her Shoes is a regular video series presented by the Australian Businesswomen's Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically.