Dynamic Tips for Small Business - Video Interview with Jen Bishop
Jen Bishop
Jen Bishop is the Publisher of Dynamic Business Magazine. In this interview Jen reveals why it is important for businesses to consider their online presence, and draws on her professional knowledge to offer advice to enhance their online presence.
She also explains how she managed to rebrand Australia's best known small business magazine successfully and what small businesses should be doing now to stay ahead.
At just 29 years old, Jen Bishop has already been a journalist for over a decade. She's been a reporter, a news editor, an editor and is now the publisher of Dynamic Business Magazine, Australia's premier source of small business news. All this is quite an achievement for this young dynamo who moved to Australia two and a half years ago.
In this interview we look at:
Publishing and how online publishing has changed the game for traditional magazines
How the relaunch of her brand helped boost her position in the market
What the biggest opportunities are for small business
And her tips for small business and doing business online
Enjoy this interview with Jen Bishop.
About Jen Bishop
Jen Bishop is the publisher and editor of Dynamic Business, Australia’s largest circulating small-to-medium business owner magazine. It is published by Loyalty Media in North Sydney. British Jen, 29, has 11 years’ experience in journalism and publishing in the UK and Australia on a variety of newspapers and magazines. She has interviewed everyone from detectives and politicians to pop stars and multimillionaire business owners. She is a passionate advocate of social media as a tool for SMEs and encouraging more of the country’s inspirational businesswomen to put themselves in the spotlight. She has made Sydney her home since moving from the UK in early 2008.
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About the In Her Shoes series
In Her Shoes is a regular video series presented by the Australian Businesswomen's Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. New episodes are released regularly. Become a Community Member for regular updates. StartUp and Growth Members get updates automatically.
