Published: 21 February 2012
Copywriting for Social Media
Social Media for Small Business Podcast
Effective copywriting is essential to any marketing activity, but when your message is contained to 140 characters, it becomes even trickier... and even more vital. Guest speaker Belinda Weaver of Copywrite Matters joins us.

In this episode, we look at the nuances of effective copywriting for the social media space, what works, what doesn't and how you can craft effective, short-copy posts that grab the attention of your market, drive the desired attention AND get shared.

 
    

Listen to this episode here or download for free from our iTunes store.

Listen to other episodes of the Social Media for Small Business podcast.

 

Guest

Belinda Weaver

Professional Marketing Copywriter, Copywrite Matters

Belinda is a professional marketing copywriter who confidently walks the line between writing effective copy and creating an engaging brand personality. You don't have to choose between them! The words you use really do make a difference and offline or online, you will get more clicks, calls and sales with the right words. It's that simple.

Belinda also empowers business owners to write great copy and the Copywrite Matters Facebook & Twitter pages have FREE weekly tips on copywriting and marketing. She loves to chat about SEO, websites, good business and all things marketing. Say hi and join the conversation!

Phone:
Email:
Website:
Blog:
Facebook:
Twitter:
LinkedIn:
Member Profile:

(03) 8741 0147
belinda@copywritematters.com.au
www.copywritematters.com.au
The Copy Detective Blog
The Copyright Matters Facebook Page
@copywritemattrs
Visit Belinda's Public Profile
See Belinda's ABN Member Profile
  Belinda Weaver, Copywrite Matters

 

Mentioned in episode

 

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Hosts

Cat Matson, Alito  

Cat Matson, catmatson.com

Cat is a Business CATalyst, sparking ideas for peak business performance. With a keen interest in strategy, marketing, social media and personal effectiveness, Cat works with clients to have their business firing on all cylinders. Appalled by the notion of 'silver-bullet', 'one-size-fits-all' approaches to business success, Cat works with savvy business owners to connect the RIGHT resources with the RIGHT strategy to produce the desired business outcomes.

Connect with Cat on catmatson.com, on Facebook, Twitter and Google+.
 
Suzi Dafnis, Australian Businesswomen's Network  

Suzi Dafnis, Australian Businesswomen's Network

Suzi Dafnis is Community Director of the Australian Businesswomen's Network. Passionate supporter of women in business. Lover of entrepreneurship, marketing and social media.

Connect with Suzi on the Australian Businesswomen's Network Facebook Page, on Twitter @SuziDafnis and on the ABN LinkedIn Group.

Get in contact with us at socialmediapodcast@abn.org.au.

 

Subscribe on iTunes

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The music for the Social Media for Small Business Podcast was created by Caravan Records.

Caravan Records offers CUSTOM and PRODUCTION MUSIC creation. Whether it be for your business' corporate identity, a custom song for you to walk down the aisle to or a soundtrack for your new podcast series, they can create a sound just for you.

Caravan Records

www.caravanrecords.com.au






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