Published: 8 October 2010
Optus has developed the Optus Social Media Index for Small and Medium Businesses in Australia to help uncover the challenges and opportunities facing small and medium businesses when using social media to drive sales, improve engagement with the medium and increase revenues.
The Australian Businesswomen's Network was invited to comment at an exclusive evening event/panel discussion.
Here's a link to the Optus site which includes resources for getting to know social media.