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21 February 2012

Hello and welcome to Women in Business. This week, copywriting expert Belinda Weaver explains how to grab the attention of your viewers on social media through effective copywriting. We also share Susan Wareham McGrath’s 7-step blueprint for interview success. Plus, we launch a new event – Innovation
Through Technology.

Enjoy this issue and let us know what you think.

Suzi Dafnis, Community Director

 

Copywriting for Social Media

Belinda Weaver, Copywrite Matters

Effective copywriting is essential to any marketing activity. But when your message is contained to 140 characters, it becomes even trickier and even more vital.

In this podcast, we look at the nuances of effective copywriting for the social media space, what works, what doesn't and how you can craft effective, short-copy posts that grab the attention of your market, drive the desired attention AND get shared.

Enjoy this podcast interview with Belinda Weaver.


 

IN THIS ISSUE:

The latest news and business tips

  
 

Your 7-Step Blueprint for Interview Success

by Susan Wareham McGrath

Follow these simple tips to impress your interviewer:

  1. Be prepared
  2. Research the organisation and its industry
  3. Address the panel members by name
  4. Ensure you dress in a manner that reflects the occupation
  5. Answer questions comprehensively
  6. Watch your body language
  7. Thank the interviewers

Read Susan's top tips to impress your interviewer, in detail here.

  
 



 


MEMBER MARKETPLACE

Save with this week's member-to-member specials.

Meet members in the Business Directory.

  
Submit a business article for publication


 


UPCOMING EVENTS

Reach Your Financial Dreams

TOMORROW! 22 Feb. - Webinar

Money strategies for businesswomen from bestselling author Kim Kiyosaki.

Learn More | Register Now



BOOKED For Lunch:
Pitch Anything

29 February - Free Webinar

Proven methods for delivering a winning pitch--for any occasion.

Learn More | Register Now



Strategic Lead Generation

29 March - Online Webinar

Develop an action plan for attracting more prospects and customers.

Learn More | Register Now

For more events, visit our Calendar.

  
 


MEMBER OF THE WEEK

  
 

Nerida Gill

Admin Bandit

Nerida Gill designed Admin Bandit, an easy and affordable software accounting package specially tailored to help volunteer treasurers.

  

 

 

Nerida recently joined the No Sweat Fashions board as treasurer. No Sweat aims to create meaningful and long-term social change for newly arrived refugees in Canberra who face social isolation and barriers to employment.

Read more about how No Sweat is creating new lives, one stitch at a time.

Learn more about Nerida Gill.

  

   


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business nature.

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