Not subscribed to the Women In Business eNewsletter? Subscribe here
 
10 January 2012

Hello and welcome to the 'Best of 2011' Women in Business issue. In this issue, we highlight the top five webinars, videos, audio interviews, blog posts and articles that YOU, our readers, voted as your favourites.
We also announce our 2011 Member of the Year!

The New Year is well under way and, like many of you, we have big goals for 2012. Our goals include providing the most relevant and useful online training and information for you. So, we invite you to tell us:
What would you like to learn in 2012? Take our quick survey and let us know what subjects you want us to focus on in the New Year!

Enjoy this issue and let us know what you think. Visit the Events Calendar for what's new.

Suzi Dafnis, Community Director

 

The Essestials of Small
Business Marketing

The Ins and Outs of Marketing Explained

Marketing your small business is easy when you know the essentials of a marketing plan, how to use social media and ways to master the online space.

The Small Business Marketing Webinar Pack explains the ins and outs of marketing today. Included are the How to use Social Media to Grow Your Business, Marketing Plan Design and Online Business Boosters webinars, plus notes and action plans.

Download the Small Business Marketing Webinar Pack.



 

MOST POPULAR ARTICLES

  
 

How to be Ethical in Social Media

Catriona Pollard, CP Communications

Social media is becoming more and more legitimate in both the professional and personal world. Being ethical and having a code of ethics for your social media campaign, or even for your own personal social media channels, is vital to stay successful.

Enjoy this article by Catriona Pollard.

  
 
  1. Are You Damaging Your Social Media Reputation?
  2. Top 9 Twitter Tips for Business Owners
  3. Five Must-Haves in your Marketing Tool Kit
  4. How to Write Copy that Brings Results

Access hundreds of articles in our library.

  
 


MOST POPULAR BOOKED FOR LUNCH

Interviews with the world’s leading business
book authors. Watch these free webinars.

  
 

Enchantment

with Guy Kawasaki

How do companies such as Apple create such enchanting products?
And how do some people always
seem to enchant others?



 
 
  1. Content Rules: Create Killer Content and Ignite
    Your Business
  2. The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social
  3. A Complete Idiot’s Guide to Crowdsourcing
  4. Niche: Why the Market No Longer Favours the Mainstream

Access dozens of webinars in our store.

  


 


MOST POPULAR PODCASTS

  
 

The Nice Girl Syndrome.
Do You Have it?

with Lois Frankel, Corporate Coaching International

Dr. Lois Frankel is an internationally recognised expert in the fields of workplace behaviour and female empowerment.

In this herBusiness podcast, we discuss the Nice Girl Syndrome and signs that you may have it.

Enjoy this podcast with Dr. Lois Frankel.

  
 
  1. Photography as a Powerful Tool for Business
  2. Brand Loyalty: Six Components that Influence Consumer Engagement
  3. Facebook Advertising for Small Business Explained
  4. How to Do Business in a Social World

Access more audio interviews in our library.

  


 


The Australian Businesswomen's Network is pleased to announce that member Kristy-Lee Johnston of Footprint Recruitment has been recognised as the 2011 Member of the Year.

We congratulate Kristy-Lee and thank her for her contribution to the Australian Businesswomen's Network community.

Read why we've chosen Kristy-Lee as Member of the Year.
   
 


MOST POPULAR WEBINARS

Premium members of the Australian Businesswomen's Network can watch most of these webinars for free or at large discounts in our online store.

  
 

Facebook Pages

Learn how to use Facebook
pages successfully

Many businesses have, however, fail to harness the power of Facebook pages to collaborate and connect with clients and prospects.



  

  1. Easy Ways to Market Your Business Online
  2. Smart Ways to Use LinkedIn for Business
  3. Take the Virtual Stage: The Art of Engaging Your
    Online Audiences
  4. Get on Board

Visit the online store for more webinars.

  
 

MOST READ BLOG POSTS

  
 

Alarming Statistics About Australia and Gender Equality

Amy Lyden, ABN Advocacy Advisor

I’ve been perusing the Fifth Annual Report on World Gender Equality which was released in October, “The Global Gender Gap Report”– no small task at 334 pages – and have been confronted by some alarming statistics.

Read this blog post by Amy Lyden.

  

  1. 21 Facebook Page Posting Ideas
  2. “Tell us a little about yourself” — How to Answer Tough Interview Questions
  3. Recruitment and Selection Tools. What to use when.
  4. Get Organised for Better Productivity: Design a Productivity Ritual
  
     
 


MOST POPULAR VIDEO INTERVIEWS

  
 

The Modern Business: Growing a Company with Nothing to Sell

Mandi Gunsberger, Babyology

In this In Her Shoes interview, Mandi discusses how she generates revenue with no physical products to sell, the key advantages to managing a virtual team, how she's succeeding in a niche market and the skills she had to develop to grow her business.

Enjoy this interview with Mandi Gunsberger.


  
 
  1. Men and Women in the Workplace. Friends or foes?
  2. Be Part of the Action. The Skills You Need to Run a Business.
  3. How Sport can be your Secret Networking Weapon
  4. Live What You Love. Work/Life Balance for the Modern Mumpreneur.

Access more interviews in our library.

  



Submit a business article for publication
   


BE FEATURED IN THIS NEWSLETTER

Want to be included in future issues of this newsletter or as part of the extensive article library at our website? Content should be aimed at working women and be of a
business nature.

Get guidelines and submit your article here.

  


MEMBERS - LIST YOUR NEWS

As part of membership, CommunityPlus, StartUp and Growth Members can list news and specials in this newsletter. Email us by 10.00am each Wednesday for the following week's newsletter. Include a headline and 40 words maximum content.

Submit your news to bulletin@abn.org.au.
Not a member? Learn more today.