“How do you find the time to manage all of this social media stuff?” That’s one of the most common questions I’m asked whenever I present. And sometimes, I get the sense that people are hoping that it’s so complicated and time-consuming that they’ll have a great excuse NOT to do it. Not to learn [...]
Principal Analyst, Altimeter Group
About Brian Solis
Brian Solis is globally recognised as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist and futurist, Solis has influenced the effects of emerging media on business and culture.
Brian is Principal of Altimeter Group, a leading research-based advisory firm in Silicon Valley. Brian works with businesses on new media strategies and frameworks to build bridges between companies and customers, employees, and other important stakeholders. Additionally, he specialises in change management to help businesses (and the leadership team) introduce new media resources, systems and processes, and management layers to effectively embrace and excel around the connected customer. As a result, CRM Magazine named Brian as an influential leader of 2010.
His blog, BrianSolis.com is among the world's leading business and marketing online resources, ranking among the top 1% of all blogs tracked by Technorati. He is also ranked as one of the leading voices in the AdAge Power 150 index of worldwide marketing bloggers.
He also contributes to FastCompany, Harvard Business Review and Mashable.