The Third Screen author Chuck Martin believes small businesses have an advantage when it comes to the rapid movement and instantaneous nature of mobile technology and mobile marketing. “They have less infrastructure and things in the way, essentially, between the decision and the actual consumer. With larger companies there’s a real gap between when someone [...]
Deputy Secretar, Ministry of Foreign Affairs and Trade
About Amanda Ellis
Within two years gender inclusive projects at the IFC grew from only 2% to 23% of the advisory portfolio. Over $40m was committed to financing women entrepreneurs in Nigeria, Uganda and Tanzania through the first ever SME credit lines for women in Africa.