Nicole Vanderbilt of Etsy is the Country Manager for Australia, New Zealand, Canada and the UK. Etsy is the world’s handmade marketplace and recently was listed by Forbes as one of the top 10 tech companies of 2012. It is also a website with a lot of web traffic and therefore a great platform for [...]
Linda Kozlowski has more than 18 years of experience in international marketing, public relations and customer service. At Evernote, she leads Market Development for the Asia Pacific Region, including marketing, PR and development of marketing partnerships. Evernote is helping the world remember everything by building innovative products and services that allow individuals to capture, find [...]
Jaleh Bisharat is the Vice President of Marketing at oDesk, the world’s largest online workplace with more than 500,000 businesses and 3 million contractors. Australia is the largest user of oDesk per capita. In this video episode of herBusiness.tv, Jaleh discusses: How to build the capacity of your business with oDesk, without the overhead How [...]
On the final day of SXSW Interactive 2013, Cat Matson and Suzi Dafnis recap the highlights of the day and identify the big themes for this year's interactive festival. Watch to hear: What Phil Libin, Evernote CEO, said about exit strategies and playing a zero sum game Why evernote is designed to be a 100 [...]
It's Day 4 of South By South West and Cat Matson and Suzi Dafnis recap the day's highlights. Once again it was a full day of learning and big-picture thinking. One of Suzi's favourite social tools, foursquare was on the agenda, with founder Dennis Crowley taking the stage to talk about the future of location. [...]
SXSW 2013 Trade Show - Suzi Dafnis talks to Gardner Loulan from Tout Capturing video is now easy with Tout, an application that lets you capture 15 seconds of video and share it through social networks. Suzi Dafnis visits the SXSW 2013 Interactive exhibitors hall to speak with Tout co-founder, Gardner Loulan. In this special [...]
SXSW 2013: Conscious Capitalism with John Mackey, co-CEO and Founder of Whole Foods In this special video edition of Social Media for Small Business, Suzi Dafnis recaps some of what she learned from John Mackey at SXSW about what it takes to create a conscious business. Suzi says: "I love business. I have been a [...]
Cat Matson catches up with Rebekah Campbell, Founder of Aussie start-up Posse, a new social platform that lets you find and share your favourite places at the SXSW 2013 Trade Show. Posse let's you build your own precinct of great merchants around a street that you name and populate and then share with friends. Aimed [...]
SXSW 2013: Cat Matson talks about the inspiration she's received from Al Gore and Elon Musk Right now in Austin, Texas, 15,000 or so people (tech geeks, small business owners, celebrities, startups and thinkers) are attending South by South West Interactive, an annual 5-day conference and a "breading ground for new ideas and creative technologies". [...]
Valerie Khoo, Robert Gerrish and Suzi Dafnis look at how small businesses can best market themselves in this episode of The Venture.This episode of The Venture looks at: How can small businesses most effectively market themselves (Online is going to be an obvious choice, but is it about method, frequency, having a plan, consistency?) Does [...]
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