Kate O’Leary is the founder of Urban Thirst, a company which creates delicious cocktail mixes for you to make fabulous cocktails at home.
In this interview we discuss:
How a personal need turned into an innovative business idea
How she differentiates her product through packaging
How she switched from law to the food and beverage industry
Why success can take longer than you initially think
How selling online and dealing direct with customers gives them an advantage
Her tips for those starting out in business
Enjoy this interview with Kate O'Leary.
About the In Her Shoes series
In Her Shoes is a regular video series presented by the Australian Businesswomen's Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success.
Urban Thirst was founded by Kate O'Leary in 2004, after successful careers as a corporate finance lawyer in New York and a management consultant with McKinsey & Company. It was borne out of her frustrations with the mess and hassle of making cocktails according to their traditional recipes.
Kat...
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The Australian Businesswomen's Network (ABN) provides mentoring, training and resources (videos, articles, webinars, courses, blog posts, interviews, eBooks) that help women start, manage and grow a business. ABN inspires women in the workplace to enhance their career paths and connects women with peers and role models so that they can be inspired by each other. Promote your business, grow your network and get business training, 24/7 when you join our community. Call us on 1300 720 120 for more details or get connected. Learn more about membership with the Australian Businesswomen's Network.