RedBalloon is a great example of an Aussie business with an integrated and strategic approach to using social media.
In this interview, Naomi Simson shares not only what tools she uses, how she uses them and why she is immersed in the social media space. Naomi also shares her passion for education, for supporting women to grow great businesses and the importance of mentors and role-models.
Enjoy this interview with Naomi Simson.
You might be interested in this upcoming event...
Online Webinars - Starting 28 May 2013
NEW webinar series: designed to dispel the myths about social media and arm small business owners with skills and know-how to make social media a powerful force for business development and bottom line results.
Experts will present practical ways to use social media to:
Learn more about the Social Media for Small Business webinar series.
Naomi has a 20 year background in corporate marketing with companies such as IBM, Ansett and Apple Computer, but she started her own show more than 10 year ago - Naomi is particularly passionate about pleasure. Given that the average life has only 27,610 days - she wonders how many are truly amaz...
Social media has its place, however, a lot of time and money can get wasted on social media with no return on investment. Should your business use social media? In this interview, Cat Matson, Account Director for TwoCents Group, shares four reasons not to use social media. Mentioned in episode: The End Of Conversation [...]
Jaleh Bisharat is the Vice President of Marketing at oDesk, the world’s largest online workplace with more than 500,000 businesses and 3 million contractors. Australia is the largest user of oDesk per capita. In this video episode of herBusiness.tv, Jaleh discusses: How to build the capacity of your business with oDesk, without the overhead How [...]
Is social media optimisation limited to boosting our marketing and brand building? This episode looks at the three things smart businesses are focused on for optimisation results. Mentioned in episode: 4 Winning Strategies for Social Media Optimisation 10 Twitter Accounts Aussie Business Owners Need to Follow Tools to Boost Your Social Media Productivity - [...]
It's Day 4 of South By South West and Cat Matson and Suzi Dafnis recap the day's highlights. Once again it was a full day of learning and big-picture thinking. One of Suzi's favourite social tools, foursquare was on the agenda, with founder Dennis Crowley taking the stage to talk about the future of location. [...]
Advertisement:
Need finance for your new small business? ANZ has pledged to lend $1 billion to new small businesses over the next 12 months. So whether you need $20,000, $200,000 or more, now’s the time to speak with an ANZ Small Business Specialist.
