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Social Media Policy for Small Business Explained

3 May 2012 | Peta Ellis | No Comments

As more and more business communication is conducted via social media platforms, many employers worry about the risks.

In this episode of the Social Media for Small Business podcast, we explore just what risks we potentially expose ourselves to in terms of misrepresentation and brand damage in the social media space, and how policies can help mitigate that risk.

 

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Listen to more episodes of Social Media for Small Business.

Did you enjoy this episode? We'd love for you to review this podcast on iTunes! (Click 'View in iTunes', then 'Write a Review' at the bottom of the page.)

Get in contact with us at socialmediapodcast@abn.org.au.

The music for the Social Media for Small Business Podcast was created by Caravan Records.


Cat Matson
Suzi Dafnis, Australian Businesswomen's Network
Peta Ellis

Guest

Peta Ellis

Peta Ellis

City Publicity is a PR agency specialising in online publicity and social media profile management. From businesses to brands, artists and events, if you need a public profile we can help establish the best way to get noticed online and in the media. City Publicity works with clients to create key...


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Hosts

Cat Matson

Cat Matson

Known as a CATalyst for sparking ideas and connecting resources, people and practical strategies, Cat has a strong business strategy, marketing and consulting background. As CEO for HEARIS she helps Brand & Social Media Managers, Agencies and Franchise Groups effectively manage their social m...


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Suzi Dafnis, Australian Businesswomen's Network

Suzi Dafnis

Suzi Dafnis is the Australian Businesswomen's Network's Community Director and Chairperson of the Advisory Board. Suzi has been involved with the network since 1995. In 1998, she took over the network from its founder and has since managed and grown the network. She remains its media spokesperson ...


Read more about Suzi Dafnis

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