“How do you find the time to manage all of this social media stuff?” That’s one of the most common questions I’m asked whenever I present. And sometimes, I get the sense that people are hoping that it’s so complicated and time-consuming that they’ll have a great excuse NOT to do it. Not to learn [...]
Rural Women - Leaders on the Land
Robbie Sefton is a New South Wales woolgrower and communications expert. Ms Sefton and her husband, Alistair Yencken, own and operate wool, meat and grains properties. She is also the founder and principal of a national public relations and marketing consultancy, Sefton & Associates, based in Tamworth
In this interview we discuss:
- How she manages two lives - that of a farmer and then an executive
- The keys to managing a national business from regional Australia
- What drives her to take on leadership roles within her community
- And, the political issue of Australia and immigration
Enjoy this interview with Robbie Sefton.
About the In Her Shoes series
In Her Shoes is a regular video series presented by the Australian Businesswomen's Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success.
You might be interested in this event...
Upcoming Event: Reflect Your Success!
Building a Strong Personal Brand and a Powerful Network
How can building your personal brand help you achieve your goals? A strong personal brand allows you to network more easily and to connect with more people (and have them connect with you).
Join us on 29 May when Marny Lifshen, author of Some Assembly Required: A Networking Guide for Women presents a new webinar: Reflect Your Success.