Building a brand is one significant aspect of running a business. And if you think that it is only for the big boys, you are mistaken. Creating a brand image is equally, if not more, important for a small business. Before you take a step in this direction, you need to get a clear idea [...]
Podcasting as a Social Media Platform for Small Business Marketing
Podcasting is an often over-looked social media platform, yet can offer great results for small business owners in their marketing mix. This interview looks at why podcasting is such an effective tool and how you can produce your own podcast.
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The music for the Social Media for Small Business Podcast was created by Caravan Records.
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