In this article, Lauri Lassila shares crucial SMS and MMS marketing tips and explains how to craft compelling offers. Create a Genuine Value Offering Your customers need to feel that they are getting something that others aren’t when you approach them with an SMS. Your value offering needs to be compelling and it needs [...]
Interview with Jon Dee, Managing Director of Do Something
His book 'Sustainable Growth' provides small and medium-sized businesses with practical information and tips on how to improve their bottom line while reducing their impact on the environment.
In this interview, Jon Dee tells us:
- The benefits of sustainability for small business
- What can we do simply, easily to be more green - and how these actions have a direct benefit to our business
- Good role models in both big and small businesses
- How technology impacts how green we are as businesses
Enjoy this interview with Jon Dee.