Last week marketer John Jantsch joined a live audience with the Australian Businesswomen's Network to discuss his latest book, Duct Tape Selling - Think Like a Marketer, Sell Like a Superstar. During the interview with ABN's Suzi Dafnis, he explained that: the nature of sales and marketing has changed because the nature of buying has [...]
Inspire, Sell and Motivate - Storytelling with Social Media
According to Valerie Khoo of the Sydney Writers' Centre, storytelling can inspire, sell and motivate people into action. What are the key stories that YOU tell that will help your business stand out in customers minds? And how can you use social media to spread your stories?
Mentioned in episode
- LinkedIn Boot Camp
- 5 Big Reasons CEOs Should Get Social infographic
- Sydney Writers' Centre
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The music for the Social Media for Small Business Podcast was created by Caravan Records.