While all of us should be thinking about our targeted audience, there are some businesses that need to be extremely careful when marketing to their customers. These are businesses that are marketing products or services within a sensitive niche. Failing to research and pay attention to these customers can have dire consequences on both your [...]
Inspire, Sell and Motivate - Storytelling with Social Media
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According to Valerie Khoo of the Sydney Writers' Centre, storytelling can inspire, sell and motivate people into action.
Listen to this Social Media for Small Business interview with Valerie Khoo to learn:
- What are the key stories that YOU tell that will help your business stand out in customers minds?
- How can you use social media to spread your stories?
Mentioned in episode
- LinkedIn Boot Camp
- 5 Big Reasons CEOs Should Get Social infographic
- Sydney Writers' Centre
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The music for the Social Media for Small Business Podcast was created by Caravan Records.
About the Sponsor
Click here to download this episode. Effective copywriting is essential to any marketing activity, but when your message is contained to 140 characters, it becomes even trickier... and even more vital. Guest speaker Belinda Weaver of Copywrite Matters joins us. Listen to this Social Media for Small Business interview with Belinda Weaver to learn: [...]