Podcast Library

Gamification and Small Business: Tips to Increase Employee Productivity at Work

13 July 2012 | Dr Jason Fox | No Comments

In this Social Media for Small Business podcast, Internet thought leader Dr Jason Fox, author of Game On - using games to execute ideas & Accelerate Innovation, explains how game mechanics can be effectively used to achieve business objectives.

 

Mentioned in episode:





Listen to more episodes of Social Media for Small Business.

Did you enjoy this episode? We'd love for you to review this podcast on iTunes! (Click 'View in iTunes', then 'Write a Review' at the bottom of the page.)

Get in contact with us at socialmediapodcast@abn.org.au.

The music for the Social Media for Small Business Podcast was created by Caravan Records.


Cat Matson
Suzi Dafnis, Australian Businesswomen's Network
Dr Jason Fox

Guest

Dr Jason Fox

Dr Jason Fox

Dr Jason Fox is an award winning speaker, implementation-gamestormer and idea-liberating academic rogue. By the age of 25 he had completed a PhD, written two books and lectured at three universities.

Jason now helps project leaders boost productivity, influence behaviour and make cl...


Read more about Dr Jason Fox

Hosts

Cat Matson

Cat Matson

Cat Matson is a digital marketing strategist, with a keen interest in social media; a problem-solver, dot-connector; an excellence-seker and performance improvement junkie.

She works with small-medium businesses and franchise networks providing strategy guidance, tools and resources for e...


Read more about Cat Matson

Suzi Dafnis, Australian Businesswomen's Network

Suzi Dafnis

Suzi Dafnis is the Australian Businesswomen's Network's Community Director and Chairperson of the Advisory Board. Suzi has been involved with the network since 1995. In 1998, she took over the network from its founder and has since managed and grown the network. She remains its media spokesperson ...


Read more about Suzi Dafnis

More by Cat Matson

See all by Cat Matson

YouTube marketing power. Find prospects, launch your product, reach a huge audience.

Click to download this episode. YouTube is the second-largest search engine after Google. It reaches over a billion visitors each month. YouTube is unique in that it can enable small businesses to develop an authentic and engaging voice and speak to its audience on a more personal level not available through other platforms.   According [...]

Read More

The power of niche social media marketing

Click to download this episode. Ken Burgin of Profitable Hospitality shares how to go deep within your niche and market to a very targeted group through social media. If we can't be all things to all people, how do we approach our ideal client? Ken shares customer traits that make a big difference to targeting [...]

Read More

An insider's guide to getting the most out of Facebook

Click to download this episode. Nick Bowditch, startup consultant and former Small Business Marketing Executive of Australia and NZ at Facebook, strongly believes that of all the social media platforms, "Facebook is King”. In this interview on the Social Media for Small Business podcast , Nick explained that businesses have to realise that becoming an [...]

Read More

Build Your Network and Create Opportunities with Google+

Click to download this episode. Social media is a valuable tool for any business. Many small business owners don’t realise how valuable Google+ can be along with other social media platforms, such as Twitter, LinkedIn, and Facebook. In a recent interview on the Social Media for Small Business podcast, Melinda Samson of Click-Winning Content explains how [...]

Read More

Visual Social Media Marketing: Real Pictures of Real Things taken by Real People

Click to download this episode. Krista Neher of Boot Camp Digital and author of Visual Social Marketing for Dummies, shares her advice on how to use visuals in social media. In this Social Media for Small Business podcast, she discusses how to become more visual in your company’s social media platforms and how pictures bring [...]

Read More

How to Recover From a Social Media Disaster

Click to download this episode. When beloved clothing brand, Black Milk, thought they’d post a fun, tongue-in-cheek photo in honour of May the Fourth - International Star Wars Day, there was a (loud and online) backlash from their usually dedicated followers. Cameron Parker of Black Milk speaks about the mistakes he believes they make, the [...]

Read More

Are we all producers now? Blockbuster film producer Dana Brunetti's SXSW interview.

Dana Brunetti produced Captain Phillips, The Social Network and the popular Netflix series, House of Cards series. House of Cards was the first series made specifically for online distribution and the first series to be made available in it's entirety (at the start of ots third season). In this video Cat Matson amend Suzi Dafnis [...]

Read More

Eli Pariser - Upworthy on Viral Content

Eli Pariser is the chief executive of Upworthy, a website for "meaningful" viral content. Pariser spoke at the 2014 South By Southwest Interactive conference about viral content. In this interview, Suzi Dafnis and Cat Matson discuss some of the highlights of his presentation including: What Pariser said about what makes content viral and the role [...]

Read More

Chelsea Clinton Speaks on the Power We Each Have to Make a Difference

"Social media has given us other ways to participate and contribute to causes without having to be on street at protest," stated Chelsea Clinton during her keynote address at this year's South by South West Interactive (SXSWi) conference in Austin, Texas. Care and aid, Clinton claimed, has been democratised (a theme that flowed through many [...]

Read More

Chase Jarvis & Adam Savage - Art and Science

Chase Jarvis, the renowned photographer and director turned digital entrepreneur, co-founded creativeLIVE in 2010 to share free creative education with the world. Since that time creativeLIVE has delivered more than 1 billion minutes of free online education to 2 million people across every country in the world. In his SXSW Interactive session Jarvis explained that [...]

Read More

Related Content