A simple way to ensure business profitability and healthy cash flow is to focus on what drives both. What drives revenue needs to be understood. How saleable is the product or service and what’s the market? What marketing is working and how much is it costing to acquire a customer? Is it profitable revenue? How [...]
5 Ways to Boost Your Directory Profile Results
When the media calls looking for women for stories, or when others are looking to find the right person to do business with, your Australian Businesswomen's Directory profile is the best way to showcase yourself professionally on our website.
When we are looking to feature the next Member of the Week, we also look to the Member Directory.
So, keep your directory entry updated and optimise it to get the best results for you and your business.
- Share what you’re passionate about, what interests you. Write in a natural tone that is friendly and professional.
- Let people know what you do best and what they can contact you about.
- Include a good quality professional head and shoulder photo with your entry. If you don’t have a professional photo, then we recommend you invest in having a professional take a photo that shows your credibility. Also, add your logo. Your Logo gives your business page a professional look. And, add a gravatar. This will ensure your photo is shown when people search for you in the directory and when you comment on blog posts and articles on this website.
- Offer specials and discounts and update them often. Any offer or special is a great way for people to try out your product or service. You can login and change the offers at any time.
- Complete all the fields, including linking to your website and social networks. Links back to your site are a great way to improve your search engine rankings AND to drive traffic back to your website where you can capture leads and have more intimate conversations with customers.
Need help updating your profile? Call us on 1300 720 120, today.
Note: The Member Directory, being featured in our newsletters and on this website, are just a few of the benefits of Premium Membership. Learn more about Premium Membership.