Designed to support the health and well-being of its customers and the planet, this innovative business is being very green, right down to the packaging, AND even in their marketing - adopting terrific social media opportunities to grow their brand.
In this interview we discuss:
Enjoy this interview with Jose Bryce-Smith.
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About the In Her Shoes seriesIn Her Shoes is a regular video series presented by the Australian Businesswomen's Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. |
You might be interested in this upcoming event...
Online Webinar - 25 June 2013
The people who occupy the top spots in any industry are those who create the most relevant and most useful online content – those who have a clear social media content strategy in place.
Social media consultant and author, Trevor Young and expert copywriter, Belinda Weaver join the Australian Businesswomen's Network on 25 June to share their top tips and tricks for becoming a powerful online content editor.
Attend to learn:
Register here to attend the Social Media Content Strategies webinar.
According to Valerie Khoo of the Sydney Writers' Centre, storytelling can inspire, sell and motivate people into action. What are the key stories that YOU tell that will help your business stand out in customers minds? And how can you use social media to spread your stories? Mentioned in episode LinkedIn [...]
Heather Winchcomb launched her online store, Gifts for Blokes, in 2007 when online shopping was still its infancy. An online gift store that aims to make shopping for men easier, the business was inspired by a series of conversations between Heather and her friends about the difficulty of finding the perfect gift for the men [...]
We’ve put together 10 Marketing Survival Tips for growing businesses to help them get through the times ahead! Don’t stop marketing! Make sure that you continue to keep up your brand awareness. Don’t get caught up in the negative media hype. Stay focused on learning about the positive things you can do to adjust, and [...]
YES! If your business doesn't have a website your business will eventually get lost in the Stone Age. Recent studies show that 80% of people look for products and services online first, and even research your business, before they even consider picking up the phone to call you. Every moment without a website means fewer [...]
I’ve written many times before that it is essential for all workplaces to have a social media policy. Recent Fair Work Australia decisions reinforce this point and emphasise the importance of a good strong social media policy in the workplace. In this electronic age where lines between public and private information are blurred, it is [...]
StartUp Month - Fresh ideas and practical resources for your new business.
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