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Copywriting for Social Media

21 February 2012 | Belinda Weaver | No Comments

Effective copywriting is essential to any marketing activity, but when your message is contained to 140 characters, it becomes even trickier... and even more vital. Guest speaker Belinda Weaver of Copywrite Matters joins us.

In this episode, we look at the nuances of effective copywriting for the social media space, what works, what doesn't and how you can craft effective, short-copy posts that grab the attention of your market, drive the desired attention AND get shared.

 

Mentioned in episode


 




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Get in contact with us at socialmediapodcast@abn.org.au.

The music for the Social Media for Small Business Podcast was created by Caravan Records.


Cat Matson
Suzi Dafnis, Australian Businesswomen's Network
Belinda Weaver, Copywrite Matters
Belinda Weaver, Copywrite Matters

Guest

Belinda Weaver, Copywrite Matters

Belinda Weaver

Belinda is a marketing and SEO copywriter who confidently walks the line between writing effective copy and creating an engaging brand personality. You don’t have to choose between them! She's teaching what she knows so you can write compelling copy too.  Read more about Belinda Weaver

Hosts

Cat Matson

Cat Matson

Cat Matson is a digital marketing strategist, with a keen interest in social media; a problem-solver, dot-connector; an excellence-seker and performance improvement junkie.

She works with small-medium businesses and franchise networks providing strategy guidance, tools and resources for e...


Read more about Cat Matson

Suzi Dafnis, Australian Businesswomen's Network

Suzi Dafnis

Suzi Dafnis is the Australian Businesswomen's Network's Community Director and Chairperson of the Advisory Board. Suzi has been involved with the network since 1995. In 1998, she took over the network from its founder and has since managed and grown the network. She remains its media spokesperson ...


Read more about Suzi Dafnis

About the Sponsor

Cat Matson
Suzi Dafnis, Australian Businesswomen's Network
Belinda Weaver, Copywrite Matters
Belinda Weaver, Copywrite Matters
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