Last week marketer John Jantsch joined a live audience with the Australian Businesswomen's Network to discuss his latest book, Duct Tape Selling - Think Like a Marketer, Sell Like a Superstar. During the interview with ABN's Suzi Dafnis, he explained that: the nature of sales and marketing has changed because the nature of buying has [...]
Copywriting for Social Media
In this episode, we look at the nuances of effective copywriting for the social media space, what works, what doesn't and how you can craft effective, short-copy posts that grab the attention of your market, drive the desired attention AND get shared.
Mentioned in episode
- Twitter app - App Store
- Google Social Search article links:
- Story: Airline let's passengers choose seat partners based on social media profiles
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The music for the Social Media for Small Business Podcast was created by Caravan Records.