The multi-award winning team at Ruby Cha Cha uses innovative market research to provide insights and create business stories that allow their clients to solve marketing challenges.
In this interview co-owners Ellen and Kristin discuss.
 |
About the In Her Shoes seriesIn Her Shoes is a regular video series presented by the Australian Businesswomen's Network and BNet.com.au. Each interview features an inspiring businesswoman and her strategies for success. |
You might be interested in this upcoming event...
Online Webinars - Starting 28 May 2013
NEW webinar series: designed to dispel the myths about social media and arm small business owners with skills and know-how to make social media a powerful force for business development and bottom line results.
Experts will present practical ways to use social media to:
Learn more about the Social Media for Small Business webinar series.
Where are you now? Where do you want to be? How are you going to get there? Would you believe that those three simple questions are amongst the most powerful tools that you'll ever use as a business owner? They are the fundamental strategic planning questions and when used correctly can be the key to [...]
When you first go into business on your own, the idea of having a partner can be very appealing. You dream of having someone to share your goals, challenges, risks, responsibilities and, of course, celebrations with. This can also be the case if you've been doing it on your own for a while and want [...]
Lynette Mayne has held senior positions in large organisations all over the world. Her achievements are many and her resume extremely impressive. She has a Prime Minister’s Prime Minister’s Centenary Award for leadership in industry. Lynette is the owner of Work Wear World, a leading supplier of work apparel to some of Australia’s largest corporations. [...]
For years, business leaders have thrived on predictability, and accordingly, lead with a reliance on the predictability of cause and effect thinking. Nowhere is this more evident than in our reliance on budgets. Leaders persist with the more traditional way of responding to uncertainty and change with risk aversion and fear – no one wants [...]
As image sharing apps and platforms explode into the social media space, how can small businesses harness the power of good old-fashioned photo sharing? In this episode, we look at Instagram and how small businesses can use it to share their story, their clients' stories and build a relationship with their target market through images [...]
Advertisement:
Need finance for your new small business? ANZ has pledged to lend $1 billion to new small businesses over the next 12 months. So whether you need $20,000, $200,000 or more, now’s the time to speak with an ANZ Small Business Specialist.
