The three words that will shape my 2012 goals
By Suzi Dafnis
On 1 January US time, Chris Brogan (co-author of bestseller Trust Agents and author of new book Google+ for Business) posted this post on his blog: My 3 Words for 2012. When I saw Chris's post I remembered he'd done something similar a year earlier. So, perhaps when I decided I'd start my goal setting by determining what the overriding themes for my goals would be - something was being triggered from what I'd read a year earlier.
I'm a bit of a serial goal setter. I'm good at setting goals and I understand how to do it in order to get a level of success.
However, where i get tripped up is that I tend to go all over the place with some goals and I tend to set too many goals and then stress that I am not achieving them all. Sometimes the bigger, most important goals end up being reset year after year after making some progress, but falling a little short, the year before. Can you relate?
So, this year I decided to have a key word or two under which all goals and dreams for the year would fit. These words would be my guiding principles and would apply to any goal that I set.
The words I chose are DISCIPLINE and COURAGE.
I don't have negative connotations for the word discipline. It doesn't remind me of school or parents. To me it means doing the work that needs to be done to get something executed or completed. I'm disciplined about getting to the gym four times a week. I'm disciplined about creating content for our podcast series and through webinars. I'm disciplined around team meetings. I'm disciplined about a lot of things.
The challenge for me is to apply discipline to the 'big-rocks' — the really big goals that need to be broken down to manageable chunks and then worked on day in and day out. The things with longer time-frames take the most discipline and are where my focus will be this year.
Training and Fitness
I've committed to run the New York City Half-Marathon in March. (Yikesy yikes!). So, discipline will mean getting myself running again, following a training program, dropping the excess kilos I've picked up and staying true to a paleo/zone-ish kind of diet free of grains and sugars. (I just have to commit to a start date for the food regime - which I will do this week.)
It's been two years since my last long run and being fitter and stronger is important for me in 2012. It's going to take some discipline.
Discipline at WORK
It's at work that I need to take this principle of discipline most to heart. Discipline at work means taking time out to plan, design, think, study, research, create, envision, strategise. It means consciously choosing what to say no to and what to say yes to and aligning decisions to big goals and long-term gains.
And, discipline at work means being meticulous about fulfilling my role as the leader of my organisation instead of falling into doing a myriad of to-dos that could be leveraged.
The ability to do something that frightens me is important to me as I aim higher and higher with my goals.
I'm not shy of trying new things or venturing out (in fact I pride myself on being part of an innovative organisation) but, like anyone, I have areas where I flinch and hold myself back.
Courage escapes me when I attempt to give up a favourite food (or drink) for an extended length of time. In the past courage seemed to evaporate when I committed to train harder, or to get that first stupid muscle-up or lift that heavy weight at the gym.
Courage, and moving towards that which makes me feel uncomfortable, is exactly what's required to confront my physical goals and aspirations.
Courage is also what is needed to stop doing that something that 'we've always done' at work and changing a business model not knowing if the new model has any chance of success. Courage and courageous behaviour is what I need to embrace to go out and meet the people and create the alliances that are required for my next level of development as a business owner.
The 3rd Word Just Came to Me
I've set goals for my health and fitness, fun and adventure, relationships, study, business etc. I'm yet to break them down into 3-month blocks and then itemise the steps to each one (a formula that works well for me). But, that'll be the easy part. The more difficult part for me will be to keep pulling myself out of the list of goals and to staying focused on the key words/ themes.
But, I'm committed.
Following Chris Brogan's model I choose COMMITMENT as my 3rd word. And, so it is. The third word is Commitment.
i.e. vow, promise, pledge, oath; contract, pact, deal; decision, resolution.
I commit and am dedicated to doing that which must be done regardless of how uncomfortable I feel in the process.
I think the three words actually work well together:
I invite you to:
a) read Chris Brogan's post (and subscribe to his newsletter). His posts are thoughtful and quite heart-open
b) to download and read Julien Smith's book - The Flinch (It's free and available from Amazon).
And, I encourage you to set the themes or words that will guide you to fulfil your goals this year.
My best wishes to you for a truly awesome 2012.
P.S. A thanks for Chris Brogan for the inspiration to write this post.
More by Suzi Dafnis
Michelle Bridges is a household name these days. She’s achieved incredible success in television, retail and online. And we recently inducted her into the Australian Businesswomen’s Hall of Fame (Michelle’s story is included in the Breaking Through eBook. We asked Michelle to tell us the keys to her success. And one thing she said really struck a [...]
What makes your soul shine? What is that you’d LOVE to achieve in your business that’s totally true to your purpose? What’s that audacious goal that you’re most passionate about bringing into reality? The thing that makes my soul shine is helping businesswomen like you fulfill your potential, both in business and in life. That’s [...]
I’m writing to you from Boston, where I’m visiting to attend a marketing conference. Apart from my bags being lost by the airline for 24 hours, I’ve been pretty much on track with work and projects since leaving home. Like many business owners I travel for business. This is my fourth trip to the US [...]
There are many factors involved in business planning. It takes time and many revisions to get it right. Unfortunately, too many plans are sent to potential interested parties (banks, investors) before they are ready to be read. It is important to understand how to write a business plan when writing it for approval by someone [...]
I ran my first webinar way back in 2006. After running an events business for the 13 years before that I was thrilled to find a way to run events without leaving home! Since then I have used webinars to generate thousands of new leads and to grow the number of customers we can reach. [...]
Continuing education can help propel your business success, clarify your goals and help guide you through difficult times. We asked your business community members which books they turn to for inspiration and support. In some situations the nominated book helped define their business philosophy, in other situations the book transformed their marketing strategy. I have [...]
How do we know that this social media is worth our time? In this post, we’ll look at what to measure and how to analyse results and measure return on investment (ROI). Start with your objectives. Do you want to generate leads? Do you want to promote an eBook? Do you want more likes? Do [...]
When it comes to a thriving business, there are four things that I've found to be important for ongoing growth and sustainability. The people I surround myself with and can collaborate with The knowledge and skills that I acquire (and that I can implement) The access to role models and experts My profile and [...]
In this post, I’m going to present an example of a blog campaign we did called 30 Days to a Great Career. It proved to be a great campaign for community engagement and content marketing. While we focused on career, a similar campaign can be run on any area relevant to your business. The [...]
In small business, every dollar in the door counts. But, if you don't have a solid understanding of your finances you won't know when to spend, when to conserve, or how your investment of time and great effort is being rewarded (or not) by your business. If, like most business owners, you work really hard to [...]